Showing articles tagged with:

graphic recording

Nine Questions to Ask Before Hiring a Graphic Recorder or Facilitator

December 9, 2019

Before you hire a graphic recorder, ImageThink has a few pro-tips that we’ve identified over the last eleven years to help ensure that you know what you’re getting, and getting what you want! Have you seen their portfolio as well as client referrals? This first question may seem obvious, but with hand-drawn art, style ranges greatly. Before making your choice on a partner, make sure that their style matches your needs. Additionally, as with any hire, it’s good to speak with some previous clients as a way to ensure you’ll have a productive partnership. What is included in the […]

TERMS OF ART: Graphic Recording vs Graphic Facilitation vs Scribing vs Sketchnoting vs Infographics

November 25, 2019

What Does ImageThink Do? Whether your new to the world of visual meetings, or you’ve been in the game for a while, there are a lot of terms to keep straight, with new designations being created every year. It’s a fast-growing industry, and one that is becoming increasingly stratified as the wider world recognizes the value of visuals. If you’re on the ImageThink website, chances are you’ve run into words like graphic recording, graphic facilitation, scribing, sketchnoting, whiteboarding, visual facilitator, live illustrator. All descriptive terms, and all relatively explanatory, however, it can be overwhelming. ImageThink appreciates that investing in a […]

AGENDA DESIGN THINKING

October 28, 2019

As 2019 comes to a close, ImageThink wanted to share our process of designing a successful meeting agenda for our clients. ImageThink’s approach to writing a good agenda is steeped in design thinking philosophy, visual theory, and our own ImageThink Method. Applying these principles to our client’s most important challenges, we build tailored, ambitious, and importantly, achievable agendas for their biggest meetings. Successful by DESIGN: Creating a good meeting agenda begins with identifying what needs to be discussed, and this is one area where our devotion to design thinking principles is helpful. In a nutshell, design thinking is a human-centric […]

7 Reasons Your Most Important Meetings Have Been a Waste of Time

October 17, 2019

Did you know that middle managers spend roughly 35% of their time in meetings? For senior managers, this number can bump up to 50%. And it makes sense. As efficient and convenient as technology has made communication, some conversations need to be had face-to-face. But how much of the time you spend in meetings is wasted? ImageThink understands the course of a meeting can change; new ideas can be sparked, new paths charted. We’re in 300 meetings a year all over the globe. Below are seven meeting pitfalls we protect our Fortune 50 clients from with one simple recommendation. Assign […]

Listen Up! The Number One Skill that will Set You Apart

September 23, 2019

illustrations by Claud Li Over and over, we’ve heard our clients say they wish they could do what our graphic recorders do, only “they just can’t draw.” Don’t let the fact that you’re not an artist stop you from thinking like our facilitators. It’s true that visualizing ideas in real time requires some dexterity with a marker, and most of our recorders have a background training in the visual arts. But having said that, the real skill on display with a talented graphic recorder is active listening. When scribing, our facilitators are listening, synthesizing, and organizing information in real time. […]

Extend Your Event and Maximize Your Sponsors’ ROI with Graphic Recording and Social Listening Murals

August 26, 2019

Imagine a sponsorship activation that sticks with attendees for days beyond the end of the conference – one that gets shared out organically on social media and serves as a valued keepsake for conference goers. It’s be a win / win / win. Highly engaged attendees walk away with meaningful content that helps them remember key concepts. Sponsors experience boost in brand relevancy by sponsoring an entire content stream. Conferences see a lift on social, broadcasting the activity outside of the conference center with assets that can be used to promote next year’s enrollment Having ImageThink graphically record your event […]

7 Takeaways from an Immersive ImageThink Visual Workshop

August 7, 2019

1. Graphic Recording Is More (Neuro) Science Than Art. ImageThink workshops aren’t just about teaching your team how to draw, or why we use whiteboards instead of powerpoint. (We’ll cover that as well, but it’s not all we’ll talk about.) On a fundamental level, our workshops fully immerse attendees in the why of working graphically. Humans are visual animals, wired to process information optically. For instance, 30% of our neurons are devoted to visual inputs, as opposed to 8% for tactile inputs and 3% for auditory input. Visuals are wired into our very survival instincts, which explains why we see […]

#FacesInThings, or How I Learned to Stop Worrying and Love My Pareidolia

July 22, 2019

What is Pareidolia? You’ve probably encountered photos on Twitter or Instagram of an inanimate object with a comically (or perhaps eerily) human-like face. Maybe you follow the #facesinthings hashtag or subreddit. More than being good for just a laugh, this phenomenon has a name, and some interesting science behind it. The word pareidolia comes from Greek, and directly translates to “wrong shape.” It doesn’t exclusively apply to faces and can in fact describe anytime one object is mistaken for another by the human eye and brain. It is demonstrated when a person sees shapes or objects in the clouds, hears […]

Design and Deliver Right, With Graphic Facilitation

December 10, 2018

Uncover your client’s real design needs with visual thinking When it comes to good design, many clients and consumers assume that execution is the hardest part. After all, the end result is what they normally interface with, so why would they consider anything else? But whether you’re a designer of physical products like vacuum cleaners, or something less tangible like marketing strategies, you know that when it comes to designing for a client base, manufacturing the final product is only the tip of a much larger iceberg. Hiding behind that last stage is a long process of research and ideation […]

SEAT Conference: Picturing The Biggest Ideas in Sports Entertainment

August 2, 2018

ImageThink has hundreds of conferences and tradeshows and under our belt, and those engagements cover a wide range of industries and subjects, from tech, to entertainment, to marketing, to social media, to entertainment. Sometimes those anchors of content intersect around strongly knit communities, which brings us to our work with the Sports Entertainment and Technology Conference, otherwise known as SEAT. The SEAT conference hosts a variety of high-profile visitors under its roof each year: C-Level executives, tech sponsors, social influencers, sports and entertainment professionals, and IOT specialists, just to name a few. Their aims are to share knowledge, problem solve […]