Bringing Event Tweets to Life: Visual, 3D and Video
June 4, 2013
This year at IBM’s Smarter Commerce Global Summit in Nashville, we had a chance to do something a little different with the Twitter mural of the event. A Twitter mural is a visualization of selected tweets that unfolds over the course of an event — whether it’s a few hours or a few days. Participants tweet using the event hashtag, and our graphic recorders choose some to highlight by illustrating the tweet on the mural. At Smarter Commerce, we created a 3D installation that gradually filled up with illustrated tweets throughout the conference. After we illustrated a tweet, we’d reply to the author with a photo of their tweet. This always triggered another flurry of activity on the #smartercommerce hashtag as attendees picked up and re-tweeted the images.