Industry Trends and Culture

The Sophisticated Marketer's Podcast: Breaking The Rules with Lori Joyce

The Sophisticated Marketer’s Podcast: Breaking The Rules with Lori Joyce

October 9, 2017

Baking Cupcakes and Breaking Boundaries Best known as one half of The Cupcake Girls, Lori Joyce broke all the rules of business when she and her friend began a cupcake-centric reality show at the age of 27—without even knowing how to bake. But what sets her apart from the many food trends that have popped up and passed on in recent years is her marketing savvy, and her instinct for creating authentic connections with her brand. Jason Miller interviewed Lori Joyce on The Sophisticated Marketer’s Podcast, and we are happy to present our sketchnotes of Lori’s story. Jason is the senior Content […]

The Business Leader's Visual Library

The Business Leader’s Visual Library

September 2, 2017

At ImageThink, we’re passionate about using visuals to unlock innovation, facilitate collaboration and increase understanding among groups – all of which are mission-critical to building a business in the 21st Century. Chances are that if you’re reading this, you’re also interested in those objectives and how graphic recording and facilitation techniques can help you achieve them. You’re not alone. The following is our list of recommended visual books for the visually-savvy business leader. Draw Your Big Idea Written by ImageThink’s co-founders Nora Herting and Heather Willems, Draw Your Big Idea features 100-plus exercises to help you brainstorm, refine and execute ideas in your home, design studio, and office. With […]

Become a Better Leader: Register Now for Visual Leadership Workshop!

Become a Better Leader: Register Now for Visual Leadership Workshop!

June 27, 2017

Come for the beach view, stay for the leadership skills. Looking to become a stronger leader this summer?  Go beyond most management classes and join ImageThink co-founder Nora Herting for a leadership retreat in graphic facilitation, September 14-16th, in beautiful Cape Cod. Visual Leadership is a program in Graphic Facilitation for consultants, teachers, leaders, facilitators, project managers, and anyone in between. What Is It? Led by co-founder of ImageThink Nora Herting, and supported by GISC faculty Sky Freyss-Cole and Gwynne Guzzeau, these management classes will cover strategic tools that will help you: Visualize Your Ideas and Stimulate Participation Present your ideas visually and get buy-in […]

Brainstorming The Beach: ImageThink at Cannes Lions 2017

Brainstorming The Beach: ImageThink at Cannes Lions 2017

June 26, 2017

Visualizing a New World in Healthcare Last week, Cannes Lions Health brought together the best minds in healthcare, creative advertising, and industry trends. The goal?  To spark meaningful discussion on the future of these industries in the face major shifts in technology that are shaping our world. ImageThink hosted and graphic facilitated the Unconference Zone at Cannes Lions Health, shaping meaningful discussions and leading participants to tangible insights that popped off the page.  During the two days at Cannes Lions, we guided conversation and visualized perspectives as diverse as the think tank participants. Insights about creative communications came in from CMO’s, creative directors, […]

Strategy Session Success in 3 Simple Steps

Strategy Session Success in 3 Simple Steps

April 24, 2017

Getting geared up for a strategy session?   No matter what your industry, we know it takes a lot of time, energy, and resources to put a strategy session together.  At ImageThink, we know how important it is to make the most of the time you have.    After nearly 10 years of using visuals to facilitate strategy and brainstorm meetings, we’ve come to recognize the signs of success…and the hallmarks of wasted time.    Here are a few tips to get you started on the right path:   1) Define Your Goals Up Front  Before your session starts, make sure everyone in attendance is […]

Under the Influencers: Top 8 Takeaways from VMG Symposium

Under the Influencers: Top 8 Takeaways from VMG Symposium

April 18, 2017

Social influencers have proven to be valuable resources for companies around the world, but is there a strategy to finding the right digital marketing partner? Are you a small business and experiencing sticker shock when you approach social influencer marketing? Do they even like being called influencers? ImageThink was a proud creative partner with VMG at their recent Symposium in San Francisco, which gathered thought leaders and top influencers from various industries to talk about marketing. We were there to create visual stories of the content discussed, it was one of the most inspiring events we’ve ever attended. Here are […]

Recruiting Visualized- 5 Key Points about Company Talent

Recruiting Visualized- 5 Key Points about Company Talent

April 10, 2017

Recruiting and talent management are some of the most important processes at any organization… …but what happens when you hire too many “cultural fits”? How does HR “earn a seat at the table”? And what do you say to a 23 year old that thinks they should be made CEO after working at the company for only 6 months? ImageThink was a proud creative partner with Viseo at their recent Talent Summit in Silicon Valley, which gathered thought leaders from Linkedin, Google, Tinder (and more) to talk about talent recruitment and human resources planning. We were there to create visual stories of […]

Reaching Base Camp: Insights from Million Dollar Women Summit

Reaching Base Camp: Insights from Million Dollar Women Summit

March 28, 2017

Over the last decade, women entrepreneurs have started twice as many businesses as men, employing 7.8 million people, Yet only 3% of women entrepreneurs reach one million dollars in revenue. Last week’s Million Dollar Women Summit brought together 150 women entrepreneurs, 25 female founder coaches, and 5 compelling panelists, all with one mission: to help bring one million women to one million dollars in revenue by 2020. ImageThink co-founder Heather Willems joined an incredible line up of entrepreneurs to discuss business ideas for women what it takes to start and run a business. Read on for highlights from the discussion. […]

Happy Thanksgiving, from ImageThink

Happy Thanksgiving, from ImageThink

November 21, 2016

Happy Thanksgiving, from the whole ImageThink team. We are all grateful to support incredible leaders across industries and countries, to hear inspiring stories from our clients, and to meet wonderful people along the way. As a thank you to our community, we want to share a Thanksgiving drawing template to help you spark conversation around your dinner table this season. Download our Thanksgiving Conversation Starter Table Template here, and let us know how you use it with the hashtag #DrawYourBigIdea. Happy Thanksgiving, The ImageThink Team Interested in learning more about our custom table templates? Contact our project manager at info@imagethink.net to learn how they […]

The Power Of Non-Linear Thinking

The Power Of Non-Linear Thinking

November 15, 2016

From the cave paintings of altamira to graphic recording … by ImageThink Visual thinking has helped lead to breakthroughs throughout human history and across industries. Last month, Nora and Heather spoke at The Atlantic’s What’s Next event, and gave attendees the tools to think visual like graphic recorders and break the bonds of convention. This week, Heather’s article in Amex Open Forum lends more insight into how creative visual thinking can reshape your work and reinvigorate your team: There’s a lot of pressure in the business world these days to be innovative—to “think differently.” But how do you create the kinds of conditions that help […]